Exhibition Info
Beijing, China
Tsinghua University Academy of Arts & Design Graduation Exhibition
June 14 - June 27 2024
Booth Design
Layout Prototype
Initial layout model defines interaction zones and souvenir kit flow.
(adult and child)
Visitor Flow & Wall Design
The spatial layout encourages a narrative path:
from understanding the background
to interacting with the framing logic
to taking home a memory
to contributing to a shared visual archive rooted in the aesthetics of the Song fan
Accordingly, the exhibition wall is divided into four thematic areas:
1. Concept & Background
Introducing the philosophical and aesthetic foundations behind the project — from gewu zhizhi (the investigation of things) to the compositional logic of Song Dynasty fan paintings.
2. Interaction Explanation
A visual and textual breakdown of how visitors engage with the interactive fan: observing, selecting, and framing floral scenes through intuitive gesture.
3. Take-home Kits
A display of souvenir kits that allow visitors to continue the experience beyond the exhibition — stamping, framing, and viewing their own seasonal compositions.
4. On-site Co-Creation
A live projection of audience-generated fan artworks. Each visitor’s composition becomes part of an evolving collective archive during the exhibition.
Real vs. Render
From 3D mockup to real space — see how the final booth compares with the planned design.
Visitor Interaction Highlights
Media Coverage
Media Feature
Framing the Seasons was featured in an interview by Beijing Time, where children interacted with the installation and explored the spirit of Song Dynasty aesthetics through silk fans and seasonal imagery.
📎 Watch the interview